Abstract. This article explores the growing importance of live streaming, specifically on website and platform Twitch.tv, to the games industry. We focus not on live streaming as a form of media Customization of products is not possible. 1-way communication. With the ability to offer Improved Product Experiences, Shoppertainment and Real-time 2-way communication, live stream shopping successfully overcomes the drawbacks of traditional online shopping. This is how live streaming commerce differs from traditional online shopping. Automatic recordings. Any Webex session that is live streamed through the integration is automatically archived, or recorded, through the IBM Video Streaming or IBM Enterprise Video Streaming account. This offers many benefits. First is that the archive can be made available almost immediately following the end of the meeting. 5 Equipment and setup. A fifth challenge and risk of live streaming over public or shared Wi-Fi networks is the equipment and setup that you need to use. These networks may require you to use Live streaming is more integrated and easier to arrange than ever before, and your audience can connect via mobile phones, which now offer more media performance than the desktops of ten years ago did. A livestream can cost zero dollars, and potentially reach millions of potential customers. Emo6.

benefits of live video streaming